I have been reading Tonya Reiman’s THE YES FACTOR for at least a couple of weeks now. I have started to consider exploring the science of neurolinguistics and its power to influence people.
Actually, after reading the first few chapters, I have experimented some exercises with my friends, and have gained amazing results. They say that they feel more comfortable talking with me, now that I use strategies like priming and anchoring.
It’s a good read. I know I can easily practice more on the techniques, since I am moving toward more interactive functions involving selling and marketing.
Norman showed me a YouTube video (I know, sorry) showcasing the power of neurolinguistics. I was amazed how Derren Brown (an illusionist and mentalist) managed to convince a respondent that he wanted a BMX bike for his birthday.
This video, generally summarizes what The Yes Factor is talking about.
You can watch all the magic by clicking here.